Wine from the assortment of the New Wine Company (NWC) was chosen for sales in the cult wine boutique of London – Hedonism Wines. The founder of the wine project positions it as «the best collection of wines in the world».
«Phantom» is the author’s project of the head of the «New Wine Company» Arthur Sarkisyan, created together with the Don «Vedernikov Winery». The concept of wine is the combination of two «phantoms», unique for the world wine-making varieties of grapes: Cabernet Sauvignon, cultivated on its own roots by covering technology and the indigenous variety Krasnostop Zolotovsky, which history in the Vedernikov farm is more than 200 years old.
In Hedonism Wines the first harvest of Phantom in 2012 is presented – one of the best millezymes for Russian regions. Wine is produced only during the best years of harvest. A cap of wine is adorned with Russian tricolor. This is the first wine in Russia, using national symbols to emphasize the authenticity of origin and high quality. Its confirmation is the evaluation of the jury of the Winemakers’ Cup, held last year in Abrau-Durso. The «Phantom» won the title «The best red wine in Russia». The world-famous British wine critic Oz Clark headed the foreign expert commission.
The boutique of Hedonism Wines was founded by businessman Evgeny Chichvarkin. For several years, the store located in the business quarter of Mayfai had a huge impact on the wine market of the British capital – the most sophisticated in the world. Buying Hedonism Wines is a symbol of success. Success can also be called the purchase of «Phantom» for 59.10 pounds. In Russia this vintage is almost completely sold out and wine boutiques, often, raise the prices for this wine to 6 thousand rubles and above.
In autumn this year, the premiere of a new harvest of «Phantom» in 2014, which will also represent the «New Wine Company» on the market.